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🎧 Thanks for your interest in collaborating on DEAR NINA LIVE! Below are details about the podcast’s weekly audience.
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About the Podcast
- Dear Nina: Conversations About Friendship is THE podcast for nuanced discussions on the ups and downs of friendship. We talk about making, keeping, and losing friends.
- As seen in The Wall Street Journal, NPR, Time Magazine, The Guardian, Real Simple, in many guest spots on other podcasts, and in plenty of other media, listeners appreciate Nina's practical take on a variety of friendship issues. Are you the friend who always reaches out first? How do you take a casual friendship to the next level? Are too many of your friendships online instead of in person? Why are you always on the fringe of the group? These questions come up no matter your age and background.
- Our host, Nina Badzin, is often joined by thought leaders, authors, and other fantastic guests for carefully chosen topics. Each episode leaves listeners with actionable ideas for being a better friend and having better friends.
Our Stats
- Dear Nina is a top 1% globally ranked podcast.
- We’ve published over 180 episodes.
- We average 13k—16K downloads a month.
- We have over 2100 followers on Spotify; over 3500 followers on Apple Podcasts; 3.8k subscribers on YouTube; 25k followers across social media platforms; and over 2300 newsletter subscribers on Substack with a 52% open rate (well above industry average).
Our Listeners
- Dear Nina listeners are looking to improve their relationships, mainly their friendships, and to that end, they’re interested in self-improvement. They’re open to creative ideas for outings with friends, for communicating more effectively, discovering new parts of themselves, and changing habits that might be getting in the way of their friendships.
- Dear Nina listeners are generous in the Dear Nina Facebook group, offering each other advice on friendship dilemmas and participating in regular threads about book, TV, recipe and product suggestions.
- Listeners of Dear Nina are of all ages and stages of life: single, married, divorced. They have kids (I personally have four ages 20-13) and they have no kids.
- According to Spotify, our listeners are 86% female, 10% of our listeners are between ages 23-27, 23% are 28-34, 39% are 35-44, 23% are 45 or older, and 2% are 60+. They’re primarily located in the US, UK and Canada.
https://open.spotify.com/embed/show/10dW5qgcHmeoxUMRnNHblV?utm_source=generator&theme=0
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👋 Meet the Host— Nina Badzin is a writer who has been focusing on the topic of friendship since her first friendship advice column in 2014. She started Dear Nina: Conversations About Friendship in 2021. She co-leads writing groups in Minneapolis and virtually leads discussions in her Dear Nina Facebook group on friendship dilemmas, books, and more. To learn more visit ninabadzin.com

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